--- title: "Articles by Fraser Davidson" description: "As CEO of Cyclr, Fraser leads strategy, HR, fundraising and our commercial efforts. Cyclr is a young, fast growth, business with big aspirations." url: "https://cyclr.com/author/fraser" canonical: "https://cyclr.com/author/fraser" served_via: "https://cyclr.com/.well-known/agent-markdown" --- # Articles by Fraser Davidson **About Fraser:** As CEO of Cyclr, Fraser leads strategy, HR, fundraising and our commercial efforts. Cyclr is a young, fast growth, business with big aspirations. **[Follow Fraser on LinkedIn](https://www.linkedin.com/in/fraserdavidson/)** **Website:** [https://cyclr.com](https://cyclr.com) ### [Connectors as Code vs Connectors as Data](https://cyclr.com/resources/api-connector-resources/connectors-as-code-vs-connectors-as-data) Posted on: 08 Jul 2026 Recently Prismatic took the brave decision of open sourcing their connector library… [Read Article](https://cyclr.com/resources/api-connector-resources/connectors-as-code-vs-connectors-as-data) ### [AI in Integrations: Why SaaS Leaders Still Need Deterministic Workflows](https://cyclr.com/resources/embedded-ipaas/ai-in-integrations-deterministic-workflows) Posted on: 15 Jun 2026 AI is reshaping how software companies think about automation, user experience, and… [Read Article](https://cyclr.com/resources/embedded-ipaas/ai-in-integrations-deterministic-workflows) ### [Data Governability in the Age of AI: The Real Reason Enterprise AI Still Fails](https://cyclr.com/resources/ai/data-governability-in-the-age-of-ai) Posted on: 01 Jun 2026 Everyone wants to talk about models, which LLM is best, which copilot… [Read Article](https://cyclr.com/resources/ai/data-governability-in-the-age-of-ai) ### [MCP for SaaS: How to Scale It](https://cyclr.com/blog/mcp-for-saas-how-to-scale-it) Posted on: 11 May 2026 Model Context Protocol, or MCP, is still in its early hype cycle,… [Read Article](https://cyclr.com/blog/mcp-for-saas-how-to-scale-it) ### [Context Bloat in MCP: Why You Need to Slice Your MCP Servers](https://cyclr.com/blog/blog-context-bloat-mcp-slice-your-mcps) Posted on: 07 Apr 2026 Context Bloat in MCP: Why You Need to Slice Your MCP Servers… [Read Article](https://cyclr.com/blog/blog-context-bloat-mcp-slice-your-mcps) ### [Day One vs Day Two MCP Challenges: What SaaS Teams Are Getting Wrong](https://cyclr.com/resources/ai/mcp-challenges-what-saas-teams-are-getting-wrong) Posted on: 30 Mar 2026 As we’ve been rolling out our MCP PaaS, one pattern has become… [Read Article](https://cyclr.com/resources/ai/mcp-challenges-what-saas-teams-are-getting-wrong) ### [SaaS Companies: Are You Losing Your Head? The Strategic Shift to Headless AI Engagement](https://cyclr.com/blog/saas-companies-are-you-losing-your-head-the-strategic-shift-to-headless-ai-engagement) Posted on: 16 Mar 2026 The narrative that “SaaS is dead” has been circulating for months, but… [Read Article](https://cyclr.com/blog/saas-companies-are-you-losing-your-head-the-strategic-shift-to-headless-ai-engagement) ### [So do you think SaaS is dead? Is Claude Cowork the nail in the coffin?](https://cyclr.com/resources/ai/saas-is-dead) Posted on: 16 Feb 2026 I don’t think SaaS is dead. But I do think SaaS leaders… [Read Article](https://cyclr.com/resources/ai/saas-is-dead) ### [What’s the difference between low-low-code and low-code?](https://cyclr.com/resources/low-code/whats-the-difference-between-low-low-code-and-low-code) Posted on: 13 Oct 2025 There’s low-low-code and then there’s low-code. Alternatively there is short-term low-code and… [Read Article](https://cyclr.com/resources/low-code/whats-the-difference-between-low-low-code-and-low-code) ### [The role of Embedded iPaaS in the AI Gold Rush](https://cyclr.com/resources/ai/the-role-of-embedded-ipaas-in-the-ai-gold-rush) Posted on: 19 May 2025 Picks and Shovels Let’s get this out of the way first: AI… [Read Article](https://cyclr.com/resources/ai/the-role-of-embedded-ipaas-in-the-ai-gold-rush) ### [How can native integration amplification help features, retention, efficiency, revenue and scalability?](https://cyclr.com/resources/saas/how-can-native-integration-amplification-help-features-retention-efficiency-revenue-and-scalability) Posted on: 28 Apr 2025 Native integrations have moved from being a “nice-to-have” to a core competitive… [Read Article](https://cyclr.com/resources/saas/how-can-native-integration-amplification-help-features-retention-efficiency-revenue-and-scalability) ### [Internal Integration Use Cases from a CEO of an Embedded iPaaS](https://cyclr.com/blog/internal-integration-use-cases) Posted on: 17 Mar 2025 We are often discussing how Cyclr, an embedded integration platform can help… [Read Article](https://cyclr.com/blog/internal-integration-use-cases) ### [SaaS Product Developement Strategy: Who is a SaaS Product Owner?](https://cyclr.com/resources/product-management/saas-product-developement-strategy-who-is-a-saas-product-owner) Posted on: 20 Jan 2025 The product isn’t mine. The product is ours. When my co-founder retired… [Read Article](https://cyclr.com/resources/product-management/saas-product-developement-strategy-who-is-a-saas-product-owner) ### [Sales Values from a SaaS CEO’s Perspective](https://cyclr.com/blog/sales-values-from-a-saas-ceos-perspective) Posted on: 06 Jan 2025 Cyclr CEO Fraser Davidson was reflecting on his early sales career with… [Read Article](https://cyclr.com/blog/sales-values-from-a-saas-ceos-perspective) ### [Leveraging Integrations for Growth in 2025](https://cyclr.com/blog/leveraging-integrations-for-growth-in-2025) Posted on: 14 Oct 2024 As your SaaS grows, you’re forced to build custom integrations for different… [Read Article](https://cyclr.com/blog/leveraging-integrations-for-growth-in-2025) ### [Is Product-Led Growth in the SaaS Industry for Everyone?](https://cyclr.com/blog/is-product-led-growth-in-the-saas-industry-for-everyone) Posted on: 09 Sep 2024 Embedded iPaaS CEO Fraser Davidson discusses how at Cyclr he doesn’t favour… [Read Article](https://cyclr.com/blog/is-product-led-growth-in-the-saas-industry-for-everyone) ### [To AI or Not To AI?](https://cyclr.com/blog/to-ai-or-not-to-ai) Posted on: 26 Aug 2024 That’ll not be too AI for me, please. Cyclr is sailing against… [Read Article](https://cyclr.com/blog/to-ai-or-not-to-ai) ### [Navigating SaaS Pricing from a CEO Perspective](https://cyclr.com/blog/navigating-saas-pricing-from-a-ceo-perspective) Posted on: 12 Aug 2024 A pricing strategy is crucial to the core of any business plan…. [Read Article](https://cyclr.com/blog/navigating-saas-pricing-from-a-ceo-perspective) ### [Are AI Platforms and Embedded iPaaS a Match Made in Heaven?](https://cyclr.com/resources/ai/why-ai-platforms-and-embedded-ipaas-are-a-match-made-in-heaven) Posted on: 29 Jul 2024 Yes — AI platforms and embedded iPaaS can work extremely well together… [Read Article](https://cyclr.com/resources/ai/why-ai-platforms-and-embedded-ipaas-are-a-match-made-in-heaven) ### [Migrating from Blendr.io? Cyclr is here to help.](https://cyclr.com/resources/ipaas/migrating-from-blendr-io-cyclr-is-here-to-help) Posted on: 21 Nov 2023 A Brief History of Embedded iPaaS Three or four years ago, when… [Read Article](https://cyclr.com/resources/ipaas/migrating-from-blendr-io-cyclr-is-here-to-help) ### [Best embedded iPaaS for B2B SaaS: Cyclr Competitors and Alternatives on the Embedded Integration Tool Market (2026 edition)](https://cyclr.com/blog/best-embedded-ipaas-for-b2b-saas) Posted on: 02 Oct 2023 So, you are looking for Cyclr’s competitors? It’s okay, we won’t take… [Read Article](https://cyclr.com/blog/best-embedded-ipaas-for-b2b-saas) ### [Enterprise and Integration Control](https://cyclr.com/blog/enterprise-and-integration-control) Posted on: 20 Feb 2023 There are many reasons that a vendor might subscribe to an embedded… [Read Article](https://cyclr.com/blog/enterprise-and-integration-control) ### [Cyclr’s 2021 – A Growing Embedded iPaaS](https://cyclr.com/blog/cyclr-2021-a-growing-embedded-ipaas) Posted on: 10 Jan 2022 As any blog reviewing 2021 must note, it was not the best… [Read Article](https://cyclr.com/blog/cyclr-2021-a-growing-embedded-ipaas) ### [Embedded iPaaS – Crossing the Chasm?](https://cyclr.com/blog/embedded-ipaas-crossing-the-chasm) Posted on: 18 Jun 2020 We launched to market back in early 2018. At the time embedded… [Read Article](https://cyclr.com/blog/embedded-ipaas-crossing-the-chasm) ### [Who wins at native integration?](https://cyclr.com/blog/who-wins-at-native-integration) Posted on: 12 May 2020 In Q1 2020 we undertook an online assessment of 453 SaaS companies… [Read Article](https://cyclr.com/blog/who-wins-at-native-integration) ### [Cyclr Spring Connector Refresh](https://cyclr.com/blog/cyclr-spring-connector-refresh) Posted on: 01 Apr 2020 One of our biggest assets is our Connector Library because it now… [Read Article](https://cyclr.com/blog/cyclr-spring-connector-refresh) ### [When Should I Use Embedded iPaaS?](https://cyclr.com/blog/when-should-i-use-embedded-ipaas) Posted on: 11 Feb 2020 It would be very easy for us to recommend that our Embedded… [Read Article](https://cyclr.com/blog/when-should-i-use-embedded-ipaas) ### [We Will Help You Be Happy With Your API](https://cyclr.com/blog/we-will-help-you-be-happy-with-your-api) Posted on: 12 Dec 2019 Hand’s up if you think your API is perfect. **tumbleweed**  Okay, we… [Read Article](https://cyclr.com/blog/we-will-help-you-be-happy-with-your-api) ### [Which comes first – the API or the integration platform?](https://cyclr.com/blog/which-comes-first-the-api-or-the-integration-platform) Posted on: 22 Nov 2019 We deal with SaaS companies of all sizes from start-ups to established,… [Read Article](https://cyclr.com/blog/which-comes-first-the-api-or-the-integration-platform) ### [Has your developer’s confidence waned building the first integration but can’t keep up with the rest?](https://cyclr.com/blog/but-it-would-be-quicker-for-us-to-build-it) Posted on: 12 Aug 2019 If we had £10 for every time we heard a potential objection… [Read Article](https://cyclr.com/blog/but-it-would-be-quicker-for-us-to-build-it) ### [6 Reasons Why You Should Use An Embedded iPaaS Solution](https://cyclr.com/blog/6-reasons-why-you-should-use-an-embedded-ipaas-solution) Posted on: 10 Jul 2019 An embedded iPaaS solution can be the answer to many SaaS companies’… [Read Article](https://cyclr.com/blog/6-reasons-why-you-should-use-an-embedded-ipaas-solution) ### [Who looks after integrations within your business?](https://cyclr.com/blog/where-does-the-role-of-the-integrator-sit-within-your-business) Posted on: 17 Jun 2019 Is integration a developer role, or is it linked to customer satisfaction… [Read Article](https://cyclr.com/blog/where-does-the-role-of-the-integrator-sit-within-your-business) ### [5 iPaaS predictions for 2019](https://cyclr.com/blog/5-ipaas-predictions-for-2019) Posted on: 01 Feb 2019 Our CEO, Fraser, makes five iPaaS and Embedded iPaaS predictions for 2019…. [Read Article](https://cyclr.com/blog/5-ipaas-predictions-for-2019) ### [Can I have my iPaaS platform hosted in a Private Cloud environment?](https://cyclr.com/blog/can-i-have-my-ipaas-platform-hosted-in-a-private-cloud-environment) Posted on: 13 Nov 2018 To put it simply, yes you can. We understand that sometimes people… [Read Article](https://cyclr.com/blog/can-i-have-my-ipaas-platform-hosted-in-a-private-cloud-environment) ### [We Ditched The Swag – Supporting The Prince’s Trust at SaaStock](https://cyclr.com/blog/why-we-ditched-the-swag) Posted on: 19 Oct 2018 We are very proud to have donated EUR 4,000 to The Prince’s… [Read Article](https://cyclr.com/blog/why-we-ditched-the-swag) ### [Build Multi-Application Workflows](https://cyclr.com/blog/build-multi-application-workflows) Posted on: 16 May 2018 It is easy to imagine A-to-B interconnectivity as there are many common… [Read Article](https://cyclr.com/blog/build-multi-application-workflows) ### [Unpeeling the Layers of Native Integration](https://cyclr.com/blog/unpeeling-the-cyclr-layers-of-native-integration) Posted on: 09 Mar 2018 This is a layman’s guide to how Cyclr and native integration works…. [Read Article](https://cyclr.com/blog/unpeeling-the-cyclr-layers-of-native-integration) ## Let Cyclr handle the integrations. You focus on building the product your customers love. [Start building for free](https://cyclr.com/get-started/request-free-trial) [Get a demo](https://cyclr.com/get-started/book-a-demo) Embedded iPaaS for SaaS [https://www.linkedin.com/company/cyclr-systems/](https://www.linkedin.com/company/cyclr-systems/) [https://www.youtube.com/channel/UCtkjPj2Lq-Ox2q3_e5MRfrg](https://www.youtube.com/channel/UCtkjPj2Lq-Ox2q3_e5MRfrg) [https://www.facebook.com/cyclrautomation](https://www.facebook.com/cyclrautomation) - [Embedded iPaaS Overview](https://cyclr.com/product) - [SaaS Embedded iPaaS](https://cyclr.com/product) - [Service Embedded iPaaS](https://cyclr.com/product/service-embedded-ipaas) - [Enterprise Embedded iPaaS](https://cyclr.com/product/branded-embedded-ipaas) - [AI Orchestration](https://cyclr.com/ai-orchestration) - [Case Studies](https://cyclr.com/case-studies) - [Build vs Buy Integration](https://cyclr.com/blog/build-or-buy-choosing-an-integration-solution) - [Cyclr Alternatives](https://cyclr.com/alternatives) - [Cyclr vs. Paragon](https://cyclr.com/alternatives/cyclr-vs-paragon) - [Cyclr vs. Prismatic](https://cyclr.com/alternatives/cyclr-vs-prismatic) - [About Us](https://cyclr.com/company/about-us) - [Contact](https://cyclr.com/contact) - [Blog](https://cyclr.com/blog) - [Partner Programme](https://cyclr.com/partners) - [Working at Cyclr](https://cyclr.com/company/working-at-cyclr) ### Contact **UK:** (0330) 010 2525 **US:** (646) 585 2525 CO.5C, Corinthian House, 17 Lansdowne Road, Croydon, CR0 2BX ### Popular Connectors - [Salesforce](https://cyclr.com/integrate/salesforce) - [HubSpot](https://cyclr.com/integrate/hubspot) - [Microsoft Dynamics](https://cyclr.com/integrate/microsoft-dynamics-crm) - [Shopify](https://cyclr.com/integrate/shopify) - [NetSuite](https://cyclr.com/integrate/netsuite) - [Amazon S3](https://cyclr.com/integrate/amazon-s3) - [Sage 200](https://cyclr.com/integrate/sage-200) ### Top Connector Categories - [Accounting](https://cyclr.com/connectors/category/accounting) - [CRM](https://cyclr.com/connectors/category/crms) - [Database](https://cyclr.com/connectors/category/databases) - [Email Marketing](https://cyclr.com/connectors/category/email-marketing) - [ERP](https://cyclr.com/connectors/category/erp) - [HR/Payroll](https://cyclr.com/connectors/category/hr-payroll) - [Product Management](https://cyclr.com/connectors/category/product-management) ### Trending Resources - [What is an Embedded iPaaS?](https://cyclr.com/blog/what-is-an-embedded-ipaas) - [SaaS Integration: How do you do it?](https://cyclr.com/blog/how-do-you-integrate-with-multiple-saas-products) - [AI Resources](https://cyclr.com/resources/ai) - [MCP Use Case Directory Tool](https://cyclr.com/resources/mcp-discovery-tool) - [API Integration](https://cyclr.com/resources/api-integration) - [Embedded iPaaS](https://cyclr.com/resources/embedded-ipaas) - [Cost Calculator](https://cyclr.com/resources/integration-cost-calculator) ### Common Use Cases - [SaaS Developers](https://cyclr.com/use-cases/saas-developers) - [Product Managers](https://cyclr.com/use-cases/product-managers) - [API Teams](https://cyclr.com/use-cases/api-teams) - [CFOs](https://cyclr.com/use-cases/cfo-finance-teams) - [B2B SaaS Platforms](https://cyclr.com/use-cases/established-saas-platforms) - [Enterprise Organizations](https://cyclr.com/enterprise) - [Composable Commerce](https://cyclr.com/use-cases/composable-commerce) MENUMENU - [Website Terms](https://cyclr.com/legal/website) - [Privacy Policy](https://cyclr.com/privacy-policy) - [Terms and Conditions](https://cyclr.com/terms-and-conditions) - [AI Policy](https://cyclr.com/ai-policy) - [DPA](https://cyclr.com/data-protection-agreement) - [SLA](https://cyclr.com/sla) - [GDPR](https://cyclr.com/legal/gdpr-compliance) - [Sitemap](https://cyclr.com/sitemap) - [Cookie Settings](https://cyclr.com/#) © 2026 Cyclr Systems Ltd. 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