We collaborate with our SaaS partners to understand the integration and automation needs of their users. This usually starts with identifying key integrations and what is possible within the existing capabilities of their API. From here we will then create a platform connector for the partner API (or extend the existing connector if there is one).
Once a platform connector is in place we can then start to create template integrations to meet popular integration scenarios. From here, we have fantastic opportunities to collaborate on sales and marketing initiatives.