Articles by Kate Gordon

About Kate: Kate Gordon is a PR consultant who provides tech companies with media campaigns and content creation. She has been working with Cyclr to raise their profile in the relevant media outlets.


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Digital Transformation Through Low-Code Tools

Posted on: 14 May 2021

What is Digital Transformation? Digital transformation is the process of integrating digital… Read Article

Self-service vs white glove SaaS onboarding

Posted on: 09 Apr 2021

As we’ve discussed previously, customer onboarding is a critical part of the… Read Article

Personalisation: the why and how of effective personalisation

Posted on: 18 Feb 2021

Personalisation is key if you want people to engage with your app,… Read Article

12 of the best SaaS onboarding solutions

Posted on: 14 Jan 2021

Once you’ve signed up a new customer to your SaaS, the next… Read Article

Nine SaaS webinar providers to watch

Posted on: 18 Dec 2020

Having an active webinar strategy can be hugely vital to a SaaS… Read Article

11 SaaS Podcasts to put on your Playlist

Posted on: 23 Nov 2020

Over 10 million people in the UK reported listening to a podcast… Read Article

Low-code platforms for marketing

Posted on: 26 Oct 2020

Earlier this year, we took you through an introduction to low-code platforms…. Read Article

Five tips for creating a great SaaS pitch deck

Posted on: 08 Oct 2020

Whether you consider it a necessary evil – or perhaps it’s a… Read Article

14 of the best SaaS conferences for your diary

Posted on: 18 Aug 2020

If you’re looking for a platform to promote your SaaS. As well… Read Article

Great SaaS Sales Blogs to Follow

Posted on: 29 Jul 2020

Looking for some advice and resources on the SaaS sales process? We’ve… Read Article

Five Tactics for SaaS Customer Success

Posted on: 15 Jul 2020

The success of your business depends on your customers: not just how… Read Article

Nine SaaS Marketing Blogs You Should Read

Posted on: 30 Jun 2020

There’s a whole wealth of experience and advice on marketing to be… Read Article

An Introduction to low-code SaaS platforms

Posted on: 09 Jun 2020

There’s been a lot of talk about “low-code” SaaS platforms recently. If… Read Article

Six Steps to Implementing Sales & Marketing for your SaaS

Posted on: 06 May 2020

One of the biggest challenges, when approaching sales and marketing for your… Read Article

SaaS Tools for Productivity

Posted on: 22 Apr 2020

When we initially planned this blog, the coronavirus wasn’t on the radar…. Read Article

PR for your SaaS

Posted on: 11 Mar 2020

What is PR and why do you need it? If you’re a… Read Article

iPaaS: a beginner’s guide to scalable integration tools

Posted on: 18 Feb 2020

The following article is a beginner’s guide to iPaaS. I work with… Read Article

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